See how you look on Google
Your title and description are the first thing people read on Google, before they visit your site. Type them here and see them as Google shows them, cut where Google cuts them.
Quite short: you have room to say more.
Quite short: you have room to say more.
Computer
Phone
This preview is close to Google, but not exact: Google changes its layout often and sometimes rewrites titles and descriptions.
I can write titles and descriptions for every page of your site, in every language you sell in.
What makes people click
Say what you do
Put the service and the city in the title, for example "Airport transfers in Málaga".
Fit the space
Google cuts long titles with an ellipsis. Keep the important words at the start.
Give a reason
The description should say why you: price, speed, reviews, or a guarantee.
One page, one topic
Every page needs its own title and description. Copies compete with each other.
Quick rules
- Title: about 50 to 60 characters, up to 600 pixels
- Description: about 120 to 155 characters
- Main keyword near the start of the title
- Your brand at the end of the title
- No capital letters everywhere and no keyword stuffing
Questions
Why pixels and not characters?
Google cuts by width on the screen. Wide letters like W and M take more room than i or l, so the same number of characters can fit or not.
Google shows a different text than mine. Why?
Google sometimes rewrites titles and descriptions when it thinks another text answers the search better. A clear, honest description is rewritten less often.
Where do I change my title and description?
In WordPress, with an SEO plugin like Yoast or Rank Math. In other builders, in the page's SEO settings.
Is anything I type stored?
No. Everything runs in your browser and nothing is sent anywhere.
Want more clicks from Google?
You get a reply within one working day with a clear scope and a price. No sales team, you talk to the engineer who builds it.