Ads that pay for themselves
Google Ads built and run by the same engineer who sets up your tracking. You see exactly which searches bring enquiries and calls, and what each client costs you.
Sound familiar?
- Money spent every month with no idea what it brought
- Your ads show for searches that will never buy
- Calls and forms aren't counted, so Google optimises blind
- Ads rejected or limited and nobody fixes them
What you get
Audit and clean-up
Your account reviewed line by line: wasted keywords, wrong locations and broken settings fixed.
Tracking that works
Forms and phone calls counted as conversions through Tag Manager, tested live.
Campaigns built to convert
Ad groups per service, keyword and negative lists, and responsive ads aimed at an Excellent rating.
Every extra that helps
Call buttons, sitelinks, callouts and snippets, with schedules that match your opening hours.
Weekly tuning
New negatives, bids and budgets adjusted every week based on real results.
A report you can read
Each month: enquiries, calls, cost per client and what changes next.
How it starts
- Week 1Audit and trackingI review your account and set up conversion tracking on your site.
- Week 2Build and launchCampaigns, ads and extras go live with a budget you approve.
- Every weekTune and reportWeekly adjustments and a clear monthly report.
Questions
Is the ad budget included?
No. The ad budget is paid directly to Google from your own account. My fee is for building and managing the campaigns.
How much should I spend on ads?
It depends on your market and the cost per click. After the audit you get a recommended budget with the reasons behind it.
Who owns the ads account?
You do. The account stays in your name and I work in it with your permission.
Do you also do Facebook and Instagram?
Yes, alongside Google when it makes sense for your business, with the same tracking.
Get your ads audited
You get a reply within one working day with a clear scope and a price. No sales team, you talk to the engineer who builds it.